Mark is an award winning digital, social and mobile marketing professional. He is the founder of Lodestone, a leading multi-channel marketing campaign platform. Lodestone allows brands to deploy hundreds of marketing and promotional campaigns in real-time while tracking a users engagement journey with the brand into one global user profile. Lodestone’s platform provides a series of benchmarking and analytics to improve marketing campaign performance and connect a users engagement data to the brands marketing automation and CRM systems.
Lodestone platform partners include Major League Baseball, FOX Sports, Zaxby’s Chicken, C Spire Wireless, St. John & Partners, Harte Hanks, PBS-Paralympics, The Big Ten Network, Circuit of The Americas, Jacksonville Jaguars and more.
Prior to Lodestone Mark was the Executive Director/VP of Worldwide Interactive Marketing for Warner Bros., the COO of Powered (acquired by the Dachis Group) a social media agency for Sony, American Express, HP and Radio Shack and the Vice President of Business Development and Digital Marketing at nFusion (an Inc. 500 top 100 fastest growing company during his tenure).
Mark is a Techstars Mentor, SXSW V2V Mentor and speaker at SXSW Interactive, National Sports Forum, iMedia, Social Media 2.0, IMG, Sports Business Journal, University of Texas and the University of Southern California.
Mark holds a MBA from the University of Southern California and a Bachelor of Science degree from Arizona State.