Jiffy Iuen

Photo Courtesy of Jiffy Iuen
Frank Collective Inc

Jiffy began her production career at BBDO NY. As one of the first producers for the newly created content division, she was responsible for developing and producing projects that fell out of traditional categories. One of her most notable jobs was as the content producer for the award­winning HBOVoyeur campaign that has become an example of multi­platform, integrated storytelling. Leaving BBDO in 2008, she joined Radical Media’s Design + Digital department to produce and manage all motion projects where she developed more of a practical production skill set and gained a broader understanding of how to create interactive, animation, video/film production, and post. Past clients include Grey Goose, Tommy Hilfiger, Viacom, NASA, AMC, OWN, TED, Target, eBay, HBO and projects have ranged from short form documentary, animation, broadcast commercials, apps, and websites. She created Frank Collective ­ an independently owned, 360 Branding and Content shop based in Brooklyn, NY and Los Angeles, CA in January 2011 with her partner Mike Wasilewski. Clients include Blue Apron, TRESemme, Bombas, Conde Nast, Google, Tapad, American Express and Kitlender.

Mentor Session: Jiffy Iuen

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